Tag Archives: social media

Boost your signal to noise ratio for online bliss

Signal to noise ratio is one of the most important measurements in our world today. No matter what you are talking about, when you raise the signal to noise ratio, you vastly improve quality. What can you dump to improve your signal to noise ratio?

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A Master's Degree In Digital Marketing?

I was just asked by a marketing professor, if I thought it was prudent to create a Master’s program for digital marketing, if so should it be technical, tactical, or strategic? I responded that I think such a program should be strategic/creative. The reality is that the tactical tools (Twitter for example) change too fast […]

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